About Us | Bong Fish<\/title>\n <meta name=\"description\" content=\"The story behind Bong Fish. Bringing authentic Bengali delicacies from the ghats of Bengal to your kitchen.\">\n \n \n <script src=\"https:\/\/cdn.tailwindcss.com\"><\/script>\n \n \n <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n <link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@400;500;600;700;800;900&display=swap\" rel=\"stylesheet\">\n \n \n <script src=\"https:\/\/unpkg.com\/lucide@latest\"><\/script>\n\n <script>\n tailwind.config = {\n theme: {\n extend: {\n fontFamily: {\n sans: ['Inter', 'sans-serif'],\n },\n colors: {\n 'verge-black': '#111111',\n 'verge-gray': '#f0f0f0',\n 'brand-blue': '#3b82f6', \n 'brand-orange': '#f97316', \n 'brand-cyan': '#00d4ff', \n },\n boxShadow: {\n 'hard': '4px 4px 0px 0px rgba(0,0,0,1)',\n 'hard-hover': '0px 0px 0px 0px rgba(0,0,0,1)',\n }\n }\n }\n }\n <\/script>\n\n <style>\n body {\n font-family: 'Inter', sans-serif;\n -webkit-font-smoothing: antialiased;\n background-color: #ffffff;\n color: #111111;\n }\n \n \/* Custom Scrollbar *\/\n ::-webkit-scrollbar {\n width: 8px;\n }\n ::-webkit-scrollbar-track {\n background: #fff;\n }\n ::-webkit-scrollbar-thumb {\n background: #000;\n }\n ::-webkit-scrollbar-thumb:hover {\n background: #333;\n }\n\n .text-stroke {\n -webkit-text-stroke: 1px black;\n color: transparent;\n }\n \n .text-stroke-white {\n -webkit-text-stroke: 1px white;\n color: transparent;\n }\n\n \/* Diagonal pattern background *\/\n .bg-pattern {\n background-color: #f0f0f0;\n background-image: repeating-linear-gradient(45deg, transparent, transparent 10px, #e5e5e5 10px, #e5e5e5 12px);\n }\n <\/style>\n<\/head>\n<body class=\"antialiased\">\n\n \n <header class=\"fixed w-full top-0 z-50 bg-white border-b-4 border-black\">\n <nav class=\"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8\">\n <div class=\"flex justify-between items-center h-20\">\n \n <div class=\"flex-shrink-0 flex items-center\">\n <a href=\"index.html\" class=\"flex items-center gap-2 group\">\n <div class=\"h-10 w-10 bg-black text-white flex items-center justify-center font-black text-xl transform group-hover:rotate-3 transition-transform\">\n B\n <\/div>\n <span class=\"text-3xl font-black tracking-tighter uppercase italic\">Bong<span class=\"text-brand-blue\">Fish<\/span><\/span>\n <\/a>\n <\/div>\n \n \n <div class=\"hidden md:flex md:items-center md:space-x-8 font-bold uppercase tracking-wide text-sm\">\n <a href=\"index.html\" class=\"hover:text-brand-orange hover:underline decoration-4 underline-offset-4 transition-all\">Home<\/a>\n <a href=\"#\" class=\"text-brand-orange underline decoration-4 underline-offset-4 transition-all\">Our Story<\/a>\n <a href=\"index.html#products\" class=\"hover:text-brand-orange hover:underline decoration-4 underline-offset-4 transition-all\">Shop<\/a>\n <a href=\"#contact\" class=\"hover:text-brand-orange hover:underline decoration-4 underline-offset-4 transition-all\">Contact<\/a>\n <\/div>\n \n \n <div class=\"hidden md:flex items-center gap-4\">\n <a href=\"index.html#products\" class=\"inline-flex items-center justify-center px-6 py-2 border-2 border-black text-base font-bold text-black hover:bg-black hover:text-white transition-all duration-200 shadow-hard hover:translate-x-[2px] hover:translate-y-[2px] hover:shadow-none\">\n ORDER NOW\n <\/a>\n <\/div>\n \n \n <div class=\"flex md:hidden\">\n <button type=\"button\" id=\"nav-toggle\" class=\"inline-flex items-center justify-center p-2 text-black focus:outline-none\">\n <i data-lucide=\"menu\" class=\"w-8 h-8\"><\/i>\n <\/button>\n <\/div>\n <\/div>\n <\/nav>\n\n \n <div class=\"md:hidden hidden bg-white border-t-2 border-black\" id=\"nav-content\">\n <div class=\"px-2 pt-2 pb-3 space-y-1 sm:px-3 font-bold uppercase\">\n <a href=\"index.html\" class=\"block px-3 py-4 border-b border-gray-200 hover:bg-gray-50 hover:text-brand-orange\">Home<\/a>\n <a href=\"#\" class=\"block px-3 py-4 border-b border-gray-200 bg-gray-50 text-brand-orange\">Our Story<\/a>\n <a href=\"index.html#products\" class=\"block px-3 py-4 border-b border-gray-200 hover:bg-gray-50 hover:text-brand-orange\">Shop<\/a>\n <a href=\"#contact\" class=\"block px-3 py-4 border-b border-gray-200 hover:bg-gray-50 hover:text-brand-orange\">Contact<\/a>\n <\/div>\n <\/div>\n <\/header>\n\n <main class=\"mt-20\">\n\n \n <section class=\"bg-white border-b-2 border-black\">\n <div class=\"max-w-7xl mx-auto\">\n <div class=\"grid grid-cols-1 lg:grid-cols-2 gap-0\">\n \n \n <div class=\"flex flex-col justify-center px-6 py-16 sm:px-12 lg:py-24 border-b-2 lg:border-b-0 lg:border-r-2 border-black\">\n <span class=\"inline-block px-3 py-1 mb-6 bg-brand-orange text-white text-xs font-black uppercase tracking-widest border border-black w-fit\">Since 2025<\/span>\n \n <h1 class=\"text-5xl sm:text-6xl md:text-7xl font-black tracking-tighter leading-[0.9] mb-8\">\n MORE THAN <br>\n JUST FISH. <br>\n IT’S AN <span class=\"text-brand-blue underline decoration-4 underline-offset-8\">EMOTION.<\/span>\n <\/h1>\n \n <p class=\"text-lg font-medium text-gray-800 leading-relaxed max-w-lg\">\n For a Bengali, fish isn’t just food\u2014it’s a ritual. It’s the Sunday morning bargaining at the market, the sizzle of mustard oil, and the comfort of ‘Maach-e-Bhat’. We exist to preserve that emotion, minus the hassle.\n <\/p>\n <\/div>\n\n \n <div class=\"relative bg-verge-gray overflow-hidden min-h-[400px] lg:min-h-full group\">\n \n <div class=\"absolute inset-0 opacity-10\" style=\"background-image: radial-gradient(#000 1px, transparent 1px); background-size: 20px 20px;\"><\/div>\n \n <div class=\"absolute inset-0 flex items-center justify-center p-8\">\n \n <div class=\"relative w-full max-w-md aspect-[4\/5] border-2 border-black bg-white p-2 shadow-hard transform rotate-2 group-hover:rotate-0 transition-transform duration-500\">\n <img decoding=\"async\" src=\"https:\/\/www.bongfish.in\/wp-content\/uploads\/2025\/11\/Hilsa-Image-about-us-page.png\" alt=\"Bengali Fish Market\" class=\"w-full h-full object-cover filter grayscale group-hover:grayscale-0 transition-all duration-500\">\n \n <div class=\"absolute bottom-6 right-6 bg-white border-2 border-black px-4 py-2 font-black uppercase text-sm\">\n The Morning Catch\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n\n \n <section class=\"bg-pattern py-20 border-b-2 border-black\">\n <div class=\"max-w-4xl mx-auto px-4 sm:px-6\">\n <div class=\"bg-white border-2 border-black shadow-hard p-8 md:p-12 relative\">\n \n <div class=\"absolute -top-6 -right-6 h-12 w-12 bg-black flex items-center justify-center text-white\">\n <i data-lucide=\"quote\" class=\"w-6 h-6\"><\/i>\n <\/div>\n\n <h2 class=\"text-3xl md:text-4xl font-black uppercase tracking-tight mb-8\">The Struggle was Real<\/h2>\n \n <div class=\"space-y-6 text-lg font-medium text-gray-700 leading-relaxed\">\n <p>\n We’ve all been there. You wake up early, navigate the muddy lanes of the local market, haggle for prices, and bring home a “fresh” Ilish, only to find out it tastes like cold storage ice. Or worse, the fear of formalin and chemicals keeps you from enjoying your favorite delicacies.\n <\/p>\n <p>\n <span class=\"bg-brand-blue text-white px-1\">BongFish was born out of this frustration.<\/span>\n <\/p>\n <p>\n We asked a simple question: Why can’t we have the quality of the riverbank delivered to our high-rise apartments? We bridge the gap between the fisherman’s net and your frying pan. No middlemen, no chemicals, no “gross weight” scams. Just pure, unadulterated Bengal love.\n <\/p>\n <\/div>\n\n <div class=\"mt-10 pt-10 border-t-2 border-black flex items-center gap-4\">\n <div class=\"h-14 w-14 rounded-full bg-gray-200 border-2 border-black overflow-hidden\">\n \n <img decoding=\"async\" src=\"https:\/\/ui-avatars.com\/api\/?name=Bong+Fish&background=000&color=fff\" alt=\"Founder\" class=\"w-full h-full object-cover\">\n <\/div>\n <div>\n <div class=\"font-black uppercase text-lg\">Team BongFish<\/div>\n <div class=\"font-mono text-xs text-gray-500\">FOUNDERS & FOODIES<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n\n \n <section class=\"border-b-2 border-black bg-black text-white\">\n <div class=\"max-w-7xl mx-auto\">\n <div class=\"grid grid-cols-1 md:grid-cols-3 divide-y-2 md:divide-y-0 md:divide-x-2 divide-white\/20\">\n \n \n <div class=\"p-12 text-center group hover:bg-white hover:text-black transition-colors duration-300\">\n <div class=\"inline-flex items-center justify-center h-16 w-16 border-2 border-white rounded-full mb-6 group-hover:border-black\">\n <i data-lucide=\"anchor\" class=\"w-8 h-8\"><\/i>\n <\/div>\n <h3 class=\"text-2xl font-black uppercase mb-4\">Direct Sourcing<\/h3>\n <p class=\"text-gray-400 font-medium group-hover:text-gray-700\">\n We don’t buy from city wholesalers. Our team is stationed at the ghats (Diamond Harbour, Kolaghat) to pick the catch as soon as the boats dock.\n <\/p>\n <\/div>\n\n \n <div class=\"p-12 text-center group hover:bg-brand-orange hover:text-white transition-colors duration-300\">\n <div class=\"inline-flex items-center justify-center h-16 w-16 border-2 border-white rounded-full mb-6\">\n <i data-lucide=\"scale\" class=\"w-8 h-8\"><\/i>\n <\/div>\n <h3 class=\"text-2xl font-black uppercase mb-4\">Net Weight Promise<\/h3>\n <p class=\"text-gray-400 font-medium group-hover:text-white\">\n The market weighs the fish <em>before<\/em> cleaning (Gross Weight). We weigh it <em>after<\/em> cleaning (Net Weight) or offer honest pricing. You pay for what you eat.\n <\/p>\n <\/div>\n\n \n <div class=\"p-12 text-center group hover:bg-brand-blue hover:text-black transition-colors duration-300\">\n <div class=\"inline-flex items-center justify-center h-16 w-16 border-2 border-white rounded-full mb-6 group-hover:border-black\">\n <i data-lucide=\"shield-check\" class=\"w-8 h-8\"><\/i>\n <\/div>\n <h3 class=\"text-2xl font-black uppercase mb-4\">0% Chemicals<\/h3>\n <p class=\"text-gray-400 font-medium group-hover:text-black\">\n We use advanced temperature control (Ice & Thermal Insulation) to keep fish fresh. Absolutely no formalin or preservatives. Lab tested.\n <\/p>\n <\/div>\n\n <\/div>\n <\/div>\n <\/section>\n\n \n <section class=\"py-16 bg-brand-cyan border-b-2 border-black\">\n <div class=\"max-w-7xl mx-auto px-4\">\n <h2 class=\"text-center font-black text-4xl mb-12 uppercase\">The Numbers Don’t Lie<\/h2>\n <div class=\"grid grid-cols-2 md:grid-cols-4 gap-6\">\n \n <div class=\"bg-white border-2 border-black p-6 shadow-hard text-center\">\n <div class=\"text-4xl md:text-5xl font-black text-black mb-2\">5000+<\/div>\n <div class=\"text-xs font-bold uppercase tracking-widest text-gray-500\">Happy Families<\/div>\n <\/div>\n \n <div class=\"bg-white border-2 border-black p-6 shadow-hard text-center\">\n <div class=\"text-4xl md:text-5xl font-black text-brand-orange mb-2\">150+<\/div>\n <div class=\"text-xs font-bold uppercase tracking-widest text-gray-500\">Partner Fishermen<\/div>\n <\/div>\n \n <div class=\"bg-white border-2 border-black p-6 shadow-hard text-center\">\n <div class=\"text-4xl md:text-5xl font-black text-brand-blue mb-2\">12hr<\/div>\n <div class=\"text-xs font-bold uppercase tracking-widest text-gray-500\">River to Doorstep<\/div>\n <\/div>\n \n <div class=\"bg-white border-2 border-black p-6 shadow-hard text-center\">\n <div class=\"text-4xl md:text-5xl font-black text-black mb-2\">4.8<\/div>\n <div class=\"text-xs font-bold uppercase tracking-widest text-gray-500\">Google Rating<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n\n \n <section class=\"py-24 bg-white\">\n <div class=\"max-w-5xl mx-auto px-4 text-center\">\n <h2 class=\"text-5xl md:text-7xl font-black uppercase tracking-tighter mb-8 leading-none\">\n Ready to taste <br>\n <span class=\"text-transparent text-stroke bg-clip-text bg-white\">Real Bengal?<\/span>\n <\/h2>\n <p class=\"text-xl font-medium text-gray-600 mb-10 max-w-xl mx-auto\">\n Stop compromising on your Sunday lunch. Order your first batch of fresh Hilsa or Rohu today.\n <\/p>\n <a href=\"https:\/\/www.bongfish.in\" class=\"inline-flex items-center justify-center px-10 py-5 text-xl font-black text-white bg-black hover:bg-brand-blue border-2 border-black transition-all shadow-hard hover:shadow-none hover:translate-x-[4px] hover:translate-y-[4px]\">\n VISIT THE SHOP\n <\/a>\n <\/div>\n <\/section>\n\n <\/main>\n\n \n <footer id=\"contact\" class=\"bg-white text-black border-t-2 border-black pt-16 pb-8\">\n <div class=\"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8\">\n <div class=\"grid grid-cols-1 md:grid-cols-4 gap-12 mb-12\">\n \n <div class=\"col-span-1 md:col-span-1\">\n <span class=\"text-2xl font-black tracking-tighter uppercase italic block mb-4\">BongFish.in<\/span>\n <p class=\"text-sm font-medium text-gray-600 mb-4\">\n Bringing the essence of Bengal’s fish market directly to your home with trust and hygiene.\n <\/p>\n <div class=\"inline-block border-2 border-gray-200 px-3 py-1\">\n <p class=\"text-xs font-mono font-bold text-gray-500\">FSSAI LIC: 12825019001355<\/p>\n <\/div>\n <\/div>\n \n \n <div>\n <h4 class=\"text-xs font-black uppercase tracking-widest mb-4 border-b-2 border-black inline-block pb-1\">Shop<\/h4>\n <ul class=\"space-y-3 text-sm font-bold\">\n <li><a href=\"#\" class=\"hover:text-brand-orange hover:underline decoration-2\">Retail Store<\/a><\/li>\n <li><a href=\"#\" class=\"hover:text-brand-orange hover:underline decoration-2\">Wholesale<\/a><\/li>\n <li><a href=\"#\" class=\"hover:text-brand-orange hover:underline decoration-2\">Track Order<\/a><\/li>\n <\/ul>\n <\/div>\n \n \n <div>\n <h4 class=\"text-xs font-black uppercase tracking-widest mb-4 border-b-2 border-black inline-block pb-1\">Support<\/h4>\n <ul class=\"space-y-3 text-sm font-bold\">\n <li><a href=\"mailto:bongfishindia@gmail.com\" class=\"hover:text-brand-orange hover:underline decoration-2\">bongfishindia@gmail.com<\/a><\/li>\n <li><a href=\"https:\/\/share.google\/t71YsbeWNvCwoonMB\" class=\"hover:text-brand-orange hover:underline decoration-2\">View on Map<\/a><\/li>\n <li><a href=\"https:\/\/www.bongfish.in\/?page_id=2530\" class=\"hover:text-brand-orange hover:underline decoration-2\">Privacy Policy<\/a><\/li>\n <\/ul>\n <\/div>\n \n \n <div>\n <h4 class=\"text-xs font-black uppercase tracking-widest mb-4 border-b-2 border-black inline-block pb-1\">Connect<\/h4>\n <div class=\"flex space-x-4\">\n <a href=\"#\" class=\"bg-black text-white p-2 hover:bg-brand-blue hover:text-black border-2 border-transparent hover:border-black transition-colors\">\n <i data-lucide=\"facebook\" class=\"w-5 h-5\"><\/i>\n <\/a>\n <a href=\"#\" class=\"bg-black text-white p-2 hover:bg-brand-blue hover:text-black border-2 border-transparent hover:border-black transition-colors\">\n <i data-lucide=\"instagram\" class=\"w-5 h-5\"><\/i>\n <\/a>\n <a href=\"#\" class=\"bg-black text-white p-2 hover:bg-brand-blue hover:text-black border-2 border-transparent hover:border-black transition-colors\">\n <i data-lucide=\"twitter\" class=\"w-5 h-5\"><\/i>\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n \n <div class=\"border-t border-gray-200 pt-8 flex flex-col md:flex-row justify-between items-center\">\n <p class=\"text-xs font-mono text-gray-500\">© 2025 BONGFISH.IN. ALL RIGHTS RESERVED.<\/p>\n <div class=\"mt-4 md:mt-0\">\n <span class=\"h-2 w-2 bg-green-500 rounded-full inline-block mr-2\"><\/span>\n <span class=\"text-xs font-mono text-gray-500\">KOLKATA OPERATIONS ONLINE<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/footer>\n\n <script>\n \/\/ Initialize Icons\n lucide.createIcons();\n\n document.addEventListener('DOMContentLoaded', () => {\n const menuButton = document.getElementById('nav-toggle');\n const mobileMenu = document.getElementById('nav-content');\n\n if(menuButton && mobileMenu){\n menuButton.addEventListener('click', () => {\n mobileMenu.classList.toggle('hidden');\n });\n\n mobileMenu.querySelectorAll('a').forEach(link => {\n link.addEventListener('click', () => {\n mobileMenu.classList.add('hidden');\n });\n });\n }\n });\n <\/script>\n<\/body>\n<\/html>\n","protected":false},"excerpt":{"rendered":"<p>About Us | Bong Fish B BongFish Home Our Story Shop Contact ORDER NOW Home Our Story Shop Contact Since 2025 MORE THAN JUST FISH. IT’S AN EMOTION. For a Bengali, fish isn’t just food\u2014it’s a ritual. It’s the Sunday morning bargaining at the market, the sizzle of mustard oil, and the comfort of ‘Maach-e-Bhat’. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2536","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/pages\/2536","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bongfish.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2536"}],"version-history":[{"count":2,"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/pages\/2536\/revisions"}],"predecessor-version":[{"id":2538,"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/pages\/2536\/revisions\/2538"}],"wp:attachment":[{"href":"https:\/\/www.bongfish.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2536"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

{"id":2536,"date":"2025-11-30T15:13:59","date_gmt":"2025-11-30T15:13:59","guid":{"rendered":"https:\/\/www.bongfish.in\/?page_id=2536"},"modified":"2025-11-30T15:14:43","modified_gmt":"2025-11-30T15:14:43","slug":"2536-2","status":"publish","type":"page","link":"https:\/\/www.bongfish.in\/?page_id=2536","title":{"rendered":"About us"},"content":{"rendered":"\n\n\n\n \n \n About Us | Bong Fish<\/title>\n <meta name=\"description\" content=\"The story behind Bong Fish. Bringing authentic Bengali delicacies from the ghats of Bengal to your kitchen.\">\n \n \n <script src=\"https:\/\/cdn.tailwindcss.com\"><\/script>\n \n \n <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n <link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@400;500;600;700;800;900&display=swap\" rel=\"stylesheet\">\n \n \n <script src=\"https:\/\/unpkg.com\/lucide@latest\"><\/script>\n\n <script>\n tailwind.config = {\n theme: {\n extend: {\n fontFamily: {\n sans: ['Inter', 'sans-serif'],\n },\n colors: {\n 'verge-black': '#111111',\n 'verge-gray': '#f0f0f0',\n 'brand-blue': '#3b82f6', \n 'brand-orange': '#f97316', \n 'brand-cyan': '#00d4ff', \n },\n boxShadow: {\n 'hard': '4px 4px 0px 0px rgba(0,0,0,1)',\n 'hard-hover': '0px 0px 0px 0px rgba(0,0,0,1)',\n }\n }\n }\n }\n <\/script>\n\n <style>\n body {\n font-family: 'Inter', sans-serif;\n -webkit-font-smoothing: antialiased;\n background-color: #ffffff;\n color: #111111;\n }\n \n \/* Custom Scrollbar *\/\n ::-webkit-scrollbar {\n width: 8px;\n }\n ::-webkit-scrollbar-track {\n background: #fff;\n }\n ::-webkit-scrollbar-thumb {\n background: #000;\n }\n ::-webkit-scrollbar-thumb:hover {\n background: #333;\n }\n\n .text-stroke {\n -webkit-text-stroke: 1px black;\n color: transparent;\n }\n \n .text-stroke-white {\n -webkit-text-stroke: 1px white;\n color: transparent;\n }\n\n \/* Diagonal pattern background *\/\n .bg-pattern {\n background-color: #f0f0f0;\n background-image: repeating-linear-gradient(45deg, transparent, transparent 10px, #e5e5e5 10px, #e5e5e5 12px);\n }\n <\/style>\n<\/head>\n<body class=\"antialiased\">\n\n \n <header class=\"fixed w-full top-0 z-50 bg-white border-b-4 border-black\">\n <nav class=\"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8\">\n <div class=\"flex justify-between items-center h-20\">\n \n <div class=\"flex-shrink-0 flex items-center\">\n <a href=\"index.html\" class=\"flex items-center gap-2 group\">\n <div class=\"h-10 w-10 bg-black text-white flex items-center justify-center font-black text-xl transform group-hover:rotate-3 transition-transform\">\n B\n <\/div>\n <span class=\"text-3xl font-black tracking-tighter uppercase italic\">Bong<span class=\"text-brand-blue\">Fish<\/span><\/span>\n <\/a>\n <\/div>\n \n \n <div class=\"hidden md:flex md:items-center md:space-x-8 font-bold uppercase tracking-wide text-sm\">\n <a href=\"index.html\" class=\"hover:text-brand-orange hover:underline decoration-4 underline-offset-4 transition-all\">Home<\/a>\n <a href=\"#\" class=\"text-brand-orange underline decoration-4 underline-offset-4 transition-all\">Our Story<\/a>\n <a href=\"index.html#products\" class=\"hover:text-brand-orange hover:underline decoration-4 underline-offset-4 transition-all\">Shop<\/a>\n <a href=\"#contact\" class=\"hover:text-brand-orange hover:underline decoration-4 underline-offset-4 transition-all\">Contact<\/a>\n <\/div>\n \n \n <div class=\"hidden md:flex items-center gap-4\">\n <a href=\"index.html#products\" class=\"inline-flex items-center justify-center px-6 py-2 border-2 border-black text-base font-bold text-black hover:bg-black hover:text-white transition-all duration-200 shadow-hard hover:translate-x-[2px] hover:translate-y-[2px] hover:shadow-none\">\n ORDER NOW\n <\/a>\n <\/div>\n \n \n <div class=\"flex md:hidden\">\n <button type=\"button\" id=\"nav-toggle\" class=\"inline-flex items-center justify-center p-2 text-black focus:outline-none\">\n <i data-lucide=\"menu\" class=\"w-8 h-8\"><\/i>\n <\/button>\n <\/div>\n <\/div>\n <\/nav>\n\n \n <div class=\"md:hidden hidden bg-white border-t-2 border-black\" id=\"nav-content\">\n <div class=\"px-2 pt-2 pb-3 space-y-1 sm:px-3 font-bold uppercase\">\n <a href=\"index.html\" class=\"block px-3 py-4 border-b border-gray-200 hover:bg-gray-50 hover:text-brand-orange\">Home<\/a>\n <a href=\"#\" class=\"block px-3 py-4 border-b border-gray-200 bg-gray-50 text-brand-orange\">Our Story<\/a>\n <a href=\"index.html#products\" class=\"block px-3 py-4 border-b border-gray-200 hover:bg-gray-50 hover:text-brand-orange\">Shop<\/a>\n <a href=\"#contact\" class=\"block px-3 py-4 border-b border-gray-200 hover:bg-gray-50 hover:text-brand-orange\">Contact<\/a>\n <\/div>\n <\/div>\n <\/header>\n\n <main class=\"mt-20\">\n\n \n <section class=\"bg-white border-b-2 border-black\">\n <div class=\"max-w-7xl mx-auto\">\n <div class=\"grid grid-cols-1 lg:grid-cols-2 gap-0\">\n \n \n <div class=\"flex flex-col justify-center px-6 py-16 sm:px-12 lg:py-24 border-b-2 lg:border-b-0 lg:border-r-2 border-black\">\n <span class=\"inline-block px-3 py-1 mb-6 bg-brand-orange text-white text-xs font-black uppercase tracking-widest border border-black w-fit\">Since 2025<\/span>\n \n <h1 class=\"text-5xl sm:text-6xl md:text-7xl font-black tracking-tighter leading-[0.9] mb-8\">\n MORE THAN <br>\n JUST FISH. <br>\n IT’S AN <span class=\"text-brand-blue underline decoration-4 underline-offset-8\">EMOTION.<\/span>\n <\/h1>\n \n <p class=\"text-lg font-medium text-gray-800 leading-relaxed max-w-lg\">\n For a Bengali, fish isn’t just food\u2014it’s a ritual. It’s the Sunday morning bargaining at the market, the sizzle of mustard oil, and the comfort of ‘Maach-e-Bhat’. We exist to preserve that emotion, minus the hassle.\n <\/p>\n <\/div>\n\n \n <div class=\"relative bg-verge-gray overflow-hidden min-h-[400px] lg:min-h-full group\">\n \n <div class=\"absolute inset-0 opacity-10\" style=\"background-image: radial-gradient(#000 1px, transparent 1px); background-size: 20px 20px;\"><\/div>\n \n <div class=\"absolute inset-0 flex items-center justify-center p-8\">\n \n <div class=\"relative w-full max-w-md aspect-[4\/5] border-2 border-black bg-white p-2 shadow-hard transform rotate-2 group-hover:rotate-0 transition-transform duration-500\">\n <img decoding=\"async\" src=\"https:\/\/www.bongfish.in\/wp-content\/uploads\/2025\/11\/Hilsa-Image-about-us-page.png\" alt=\"Bengali Fish Market\" class=\"w-full h-full object-cover filter grayscale group-hover:grayscale-0 transition-all duration-500\">\n \n <div class=\"absolute bottom-6 right-6 bg-white border-2 border-black px-4 py-2 font-black uppercase text-sm\">\n The Morning Catch\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n\n \n <section class=\"bg-pattern py-20 border-b-2 border-black\">\n <div class=\"max-w-4xl mx-auto px-4 sm:px-6\">\n <div class=\"bg-white border-2 border-black shadow-hard p-8 md:p-12 relative\">\n \n <div class=\"absolute -top-6 -right-6 h-12 w-12 bg-black flex items-center justify-center text-white\">\n <i data-lucide=\"quote\" class=\"w-6 h-6\"><\/i>\n <\/div>\n\n <h2 class=\"text-3xl md:text-4xl font-black uppercase tracking-tight mb-8\">The Struggle was Real<\/h2>\n \n <div class=\"space-y-6 text-lg font-medium text-gray-700 leading-relaxed\">\n <p>\n We’ve all been there. You wake up early, navigate the muddy lanes of the local market, haggle for prices, and bring home a “fresh” Ilish, only to find out it tastes like cold storage ice. Or worse, the fear of formalin and chemicals keeps you from enjoying your favorite delicacies.\n <\/p>\n <p>\n <span class=\"bg-brand-blue text-white px-1\">BongFish was born out of this frustration.<\/span>\n <\/p>\n <p>\n We asked a simple question: Why can’t we have the quality of the riverbank delivered to our high-rise apartments? We bridge the gap between the fisherman’s net and your frying pan. No middlemen, no chemicals, no “gross weight” scams. Just pure, unadulterated Bengal love.\n <\/p>\n <\/div>\n\n <div class=\"mt-10 pt-10 border-t-2 border-black flex items-center gap-4\">\n <div class=\"h-14 w-14 rounded-full bg-gray-200 border-2 border-black overflow-hidden\">\n \n <img decoding=\"async\" src=\"https:\/\/ui-avatars.com\/api\/?name=Bong+Fish&background=000&color=fff\" alt=\"Founder\" class=\"w-full h-full object-cover\">\n <\/div>\n <div>\n <div class=\"font-black uppercase text-lg\">Team BongFish<\/div>\n <div class=\"font-mono text-xs text-gray-500\">FOUNDERS & FOODIES<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n\n \n <section class=\"border-b-2 border-black bg-black text-white\">\n <div class=\"max-w-7xl mx-auto\">\n <div class=\"grid grid-cols-1 md:grid-cols-3 divide-y-2 md:divide-y-0 md:divide-x-2 divide-white\/20\">\n \n \n <div class=\"p-12 text-center group hover:bg-white hover:text-black transition-colors duration-300\">\n <div class=\"inline-flex items-center justify-center h-16 w-16 border-2 border-white rounded-full mb-6 group-hover:border-black\">\n <i data-lucide=\"anchor\" class=\"w-8 h-8\"><\/i>\n <\/div>\n <h3 class=\"text-2xl font-black uppercase mb-4\">Direct Sourcing<\/h3>\n <p class=\"text-gray-400 font-medium group-hover:text-gray-700\">\n We don’t buy from city wholesalers. Our team is stationed at the ghats (Diamond Harbour, Kolaghat) to pick the catch as soon as the boats dock.\n <\/p>\n <\/div>\n\n \n <div class=\"p-12 text-center group hover:bg-brand-orange hover:text-white transition-colors duration-300\">\n <div class=\"inline-flex items-center justify-center h-16 w-16 border-2 border-white rounded-full mb-6\">\n <i data-lucide=\"scale\" class=\"w-8 h-8\"><\/i>\n <\/div>\n <h3 class=\"text-2xl font-black uppercase mb-4\">Net Weight Promise<\/h3>\n <p class=\"text-gray-400 font-medium group-hover:text-white\">\n The market weighs the fish <em>before<\/em> cleaning (Gross Weight). We weigh it <em>after<\/em> cleaning (Net Weight) or offer honest pricing. You pay for what you eat.\n <\/p>\n <\/div>\n\n \n <div class=\"p-12 text-center group hover:bg-brand-blue hover:text-black transition-colors duration-300\">\n <div class=\"inline-flex items-center justify-center h-16 w-16 border-2 border-white rounded-full mb-6 group-hover:border-black\">\n <i data-lucide=\"shield-check\" class=\"w-8 h-8\"><\/i>\n <\/div>\n <h3 class=\"text-2xl font-black uppercase mb-4\">0% Chemicals<\/h3>\n <p class=\"text-gray-400 font-medium group-hover:text-black\">\n We use advanced temperature control (Ice & Thermal Insulation) to keep fish fresh. Absolutely no formalin or preservatives. Lab tested.\n <\/p>\n <\/div>\n\n <\/div>\n <\/div>\n <\/section>\n\n \n <section class=\"py-16 bg-brand-cyan border-b-2 border-black\">\n <div class=\"max-w-7xl mx-auto px-4\">\n <h2 class=\"text-center font-black text-4xl mb-12 uppercase\">The Numbers Don’t Lie<\/h2>\n <div class=\"grid grid-cols-2 md:grid-cols-4 gap-6\">\n \n <div class=\"bg-white border-2 border-black p-6 shadow-hard text-center\">\n <div class=\"text-4xl md:text-5xl font-black text-black mb-2\">5000+<\/div>\n <div class=\"text-xs font-bold uppercase tracking-widest text-gray-500\">Happy Families<\/div>\n <\/div>\n \n <div class=\"bg-white border-2 border-black p-6 shadow-hard text-center\">\n <div class=\"text-4xl md:text-5xl font-black text-brand-orange mb-2\">150+<\/div>\n <div class=\"text-xs font-bold uppercase tracking-widest text-gray-500\">Partner Fishermen<\/div>\n <\/div>\n \n <div class=\"bg-white border-2 border-black p-6 shadow-hard text-center\">\n <div class=\"text-4xl md:text-5xl font-black text-brand-blue mb-2\">12hr<\/div>\n <div class=\"text-xs font-bold uppercase tracking-widest text-gray-500\">River to Doorstep<\/div>\n <\/div>\n \n <div class=\"bg-white border-2 border-black p-6 shadow-hard text-center\">\n <div class=\"text-4xl md:text-5xl font-black text-black mb-2\">4.8<\/div>\n <div class=\"text-xs font-bold uppercase tracking-widest text-gray-500\">Google Rating<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n\n \n <section class=\"py-24 bg-white\">\n <div class=\"max-w-5xl mx-auto px-4 text-center\">\n <h2 class=\"text-5xl md:text-7xl font-black uppercase tracking-tighter mb-8 leading-none\">\n Ready to taste <br>\n <span class=\"text-transparent text-stroke bg-clip-text bg-white\">Real Bengal?<\/span>\n <\/h2>\n <p class=\"text-xl font-medium text-gray-600 mb-10 max-w-xl mx-auto\">\n Stop compromising on your Sunday lunch. Order your first batch of fresh Hilsa or Rohu today.\n <\/p>\n <a href=\"https:\/\/www.bongfish.in\" class=\"inline-flex items-center justify-center px-10 py-5 text-xl font-black text-white bg-black hover:bg-brand-blue border-2 border-black transition-all shadow-hard hover:shadow-none hover:translate-x-[4px] hover:translate-y-[4px]\">\n VISIT THE SHOP\n <\/a>\n <\/div>\n <\/section>\n\n <\/main>\n\n \n <footer id=\"contact\" class=\"bg-white text-black border-t-2 border-black pt-16 pb-8\">\n <div class=\"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8\">\n <div class=\"grid grid-cols-1 md:grid-cols-4 gap-12 mb-12\">\n \n <div class=\"col-span-1 md:col-span-1\">\n <span class=\"text-2xl font-black tracking-tighter uppercase italic block mb-4\">BongFish.in<\/span>\n <p class=\"text-sm font-medium text-gray-600 mb-4\">\n Bringing the essence of Bengal’s fish market directly to your home with trust and hygiene.\n <\/p>\n <div class=\"inline-block border-2 border-gray-200 px-3 py-1\">\n <p class=\"text-xs font-mono font-bold text-gray-500\">FSSAI LIC: 12825019001355<\/p>\n <\/div>\n <\/div>\n \n \n <div>\n <h4 class=\"text-xs font-black uppercase tracking-widest mb-4 border-b-2 border-black inline-block pb-1\">Shop<\/h4>\n <ul class=\"space-y-3 text-sm font-bold\">\n <li><a href=\"#\" class=\"hover:text-brand-orange hover:underline decoration-2\">Retail Store<\/a><\/li>\n <li><a href=\"#\" class=\"hover:text-brand-orange hover:underline decoration-2\">Wholesale<\/a><\/li>\n <li><a href=\"#\" class=\"hover:text-brand-orange hover:underline decoration-2\">Track Order<\/a><\/li>\n <\/ul>\n <\/div>\n \n \n <div>\n <h4 class=\"text-xs font-black uppercase tracking-widest mb-4 border-b-2 border-black inline-block pb-1\">Support<\/h4>\n <ul class=\"space-y-3 text-sm font-bold\">\n <li><a href=\"mailto:bongfishindia@gmail.com\" class=\"hover:text-brand-orange hover:underline decoration-2\">bongfishindia@gmail.com<\/a><\/li>\n <li><a href=\"https:\/\/share.google\/t71YsbeWNvCwoonMB\" class=\"hover:text-brand-orange hover:underline decoration-2\">View on Map<\/a><\/li>\n <li><a href=\"https:\/\/www.bongfish.in\/?page_id=2530\" class=\"hover:text-brand-orange hover:underline decoration-2\">Privacy Policy<\/a><\/li>\n <\/ul>\n <\/div>\n \n \n <div>\n <h4 class=\"text-xs font-black uppercase tracking-widest mb-4 border-b-2 border-black inline-block pb-1\">Connect<\/h4>\n <div class=\"flex space-x-4\">\n <a href=\"#\" class=\"bg-black text-white p-2 hover:bg-brand-blue hover:text-black border-2 border-transparent hover:border-black transition-colors\">\n <i data-lucide=\"facebook\" class=\"w-5 h-5\"><\/i>\n <\/a>\n <a href=\"#\" class=\"bg-black text-white p-2 hover:bg-brand-blue hover:text-black border-2 border-transparent hover:border-black transition-colors\">\n <i data-lucide=\"instagram\" class=\"w-5 h-5\"><\/i>\n <\/a>\n <a href=\"#\" class=\"bg-black text-white p-2 hover:bg-brand-blue hover:text-black border-2 border-transparent hover:border-black transition-colors\">\n <i data-lucide=\"twitter\" class=\"w-5 h-5\"><\/i>\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n \n <div class=\"border-t border-gray-200 pt-8 flex flex-col md:flex-row justify-between items-center\">\n <p class=\"text-xs font-mono text-gray-500\">© 2025 BONGFISH.IN. ALL RIGHTS RESERVED.<\/p>\n <div class=\"mt-4 md:mt-0\">\n <span class=\"h-2 w-2 bg-green-500 rounded-full inline-block mr-2\"><\/span>\n <span class=\"text-xs font-mono text-gray-500\">KOLKATA OPERATIONS ONLINE<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/footer>\n\n <script>\n \/\/ Initialize Icons\n lucide.createIcons();\n\n document.addEventListener('DOMContentLoaded', () => {\n const menuButton = document.getElementById('nav-toggle');\n const mobileMenu = document.getElementById('nav-content');\n\n if(menuButton && mobileMenu){\n menuButton.addEventListener('click', () => {\n mobileMenu.classList.toggle('hidden');\n });\n\n mobileMenu.querySelectorAll('a').forEach(link => {\n link.addEventListener('click', () => {\n mobileMenu.classList.add('hidden');\n });\n });\n }\n });\n <\/script>\n<\/body>\n<\/html>\n","protected":false},"excerpt":{"rendered":"<p>About Us | Bong Fish B BongFish Home Our Story Shop Contact ORDER NOW Home Our Story Shop Contact Since 2025 MORE THAN JUST FISH. IT’S AN EMOTION. For a Bengali, fish isn’t just food\u2014it’s a ritual. It’s the Sunday morning bargaining at the market, the sizzle of mustard oil, and the comfort of ‘Maach-e-Bhat’. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2536","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/pages\/2536","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bongfish.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2536"}],"version-history":[{"count":2,"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/pages\/2536\/revisions"}],"predecessor-version":[{"id":2538,"href":"https:\/\/www.bongfish.in\/index.php?rest_route=\/wp\/v2\/pages\/2536\/revisions\/2538"}],"wp:attachment":[{"href":"https:\/\/www.bongfish.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2536"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}